Adweek Names Bleacher Report and CNN to Digital Hotlist
CNN and Bleacher Report were just named to Adweek's list of the hottest voices on the Internet.
Adweek recognized Bleacher Report as "Hottest in Sports" for reaching "roughly 265 million people each month across Twitter, Facebook, Instagram and Snapchat." The magazine noted roughly 75 percent of the web site's audience is under age 35 (and many of them notoriously difficult-to-reach male millennials).
CNN gets the nod for "Hottest on Snapchat," for digital news features like "The Update," a quick rundown of the day's biggest stories, and reaching a global monthly audience of 12 million on Snapchat's network—proving that there's a young audience for news and that CNN knows how to reach it.
You can see the full list of hot digital publishers on Adweek's site.