Today AT&T announced that it acquired the remaining and controlling interest in Otter Media, a digital media, subscription, and advertising company. Otter Media will operate as a part of WarnerMedia and its CEO, Tony Goncalves, will report to WarnerMedia CEO John Stanley.
AT&T and The Chernin Group founded Otter Media in 2014 to invest and develop platforms and properties that capitalized on the growth of direct-to-consumer subscription and advertising models, as well as the rise of new digital media brands.
In the four years since Otter Media’s founding, interest in consuming video online and via mobile devices has only accelerated. In that time, the company has established a global audience of more than 93 million unique monthly consumers and is on pace to deliver over 75 billion video views this year. Additionally, the company is one of the top-ten subscription video on demand (SVOD) providers with more than 2 million paying SVOD subscribers.
Get the whole story here, and join us in welcoming Otter Media to the WarnerMedia family.