Romantic comedies – either you love ‘em or hate ‘em, there’s no in-between. And in New Line Cinema’s Isn’t It Romantic, in theaters Feb. 13, Natalie, played by Rebel Wilson (How to Be Single, the Pitch Perfect films, Bridesmaids), definitely hates ‘em.
Natalie is a very jaded adult who considers rom-coms to be little more than, as she puts it, “lies set to terrible pop songs.” An architect living in New York City, she has resigned herself to the real world, where the city streets are more likely lined with garbage than flowers, and men are more apt to sweep past her than sweep her off her feet.
But she’s about to wake up in a different world where everything and everyone is beautiful, with love and flowers blooming all around. For most, it would be a dream. For Natalie, it’s a total nightmare.
Wilson, who also served as an executive producer on the project, says, “It was a really interesting premise, and one I could really relate to because I used to hate romantic comedies; I thought they were so dumb. I was just in a different place in my life. But during the development of this film, I got to watch all the classic rom-coms and realized I was so wrong about them; they are fantastic. I love that in Isn’t It Romantic we get to pay homage to all those great romantic comedies, but it also reflects my point of view. It’s for people who hate romantic comedies but also for those who love them—it’s for people on both ends of the spectrum and everyone in-between.”
A romantic comedy about romantic comedies, Isn’t It Romantic also stars Liam Hemsworth (the Hunger Games films,) Adam Devine (The Intern, the Pitch Perfect films) and Priyanka Chopra (Quantico, Baywatch), under the direction of Todd Strauss-Schulson (A Very Harold & Kumar 3D Christmas, The Final Girls).
Strauss-Schulson adds, “As a kid, Natalie very much believed in idealistic love - love songs, love stories and, of course, rom-coms. But her mother, who had a different experience of life, tells Natalie that love doesn’t work out like it does in the movies, especially for people like them.”
See for yourself if love truly conquers all in Isn’t It Romantic, in theaters Feb. 13.