Cartoon Network discovers how to be a world-class detective for Warner Bros.’ new Pokémon 'Detective Pikachu' movie
To celebrate the release of the brand new Pokémon Detective Pikachu movie from Warner Bros., the UK Sponsorship & Promotions team has created an electrifying campaign on Cartoon Network across 16 markets within EMEA!
The campaign includes a Cartoon Network channel sponsorship featuring a Pikachu-inspired CN logo and a 30” partnership spot which gives the CN guide to becoming a world class detective. We advise kids that they’ll need to partner up, go on exciting adventures but most importantly stay out of trouble!
The campaign will air across April and May in EMEA and will also feature across the LATAM region. It marks the third kids' release from Warner Bros. that Cartoon Network's UK Sponsorship & Promotions team has worked on in 2019 after Shazam and The LEGO Movie 2. This is on the back of frequent collaborations over the years on pan-regional theatrical releases.