Latin American fans send off ‘The Big Bang Theory’ with a Bazinga!
Team Turner LATAM sent Warner Channel favorite “The Big Bang Theory” out with a bang of its own with four simultaneous public viewing parties in key capitals across the region the night before the final episode hit air.
Thousands of show fan(atics) flocked to branded activations held at local landmarks in Bogotá, Buenos Aires, Mexico City and São Paulo, waiting for hours for the chance to have their photos taken with life-sized LEGO figures of the cast, iconic set pieces like Penny’s door and sitting in Sheldon’s spot on the sofa. There were Big Bang trivia contests, raffles and even synchronized flash mobs! The highlight of each event was the screening of the finale – there was lots of laughter and almost as many tears as fans joined together to say goodbye to their favorite characters.
The day after the events, Warner Channel Latin America ran a “The Big Bang Theory” marathon leading up to the final episode, followed by a special documentary called “Unraveling the Mystery: A Big Bang Farewell” and the second series finale of spinoff “Young Sheldon.”