1998 Goodwill Games Up in Ratings and Delivery on TBS Superstation

August 4, 1998

TBS Superstation's coverage of the 1998 Goodwill Games delivered a 14 percent increase in prime time ratings and a 34 percent increase in prime time household delivery vs. the 1994 Goodwill Games.

Across 15 nights of programming, the 1998 Goodwill Games averaged a 1.6 prime time rating and 1.2 million households. The combined rating for the prime time and encore telecasts totaled a 2.4, up 26 percent vs. 1994 (1.9 combined rating).

Overall, more than 69.6 million different persons watched the 1998 Goodwill Games on TBS Superstation

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